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A New Look & Branding for Puma Engineering

Category: News

Apr 25, 2023

Our new website and branding

We are excited to share our new website and branding with you. We have been working with blue bee, a digital agency based in Salisbury, to redesign our website and branding. We hope you like it as much as we do!

A fresher Logo

After seven years with the same logo – we were keen and open for a refresh.

The designers at blue bee gave us a simpler design that stayed true to the original with a more direct message. We dropped ‘construction Ltd’ from our logo and stuck simply with ‘Puma Engineering.’ The logo also uses our signature ‘Puma Blue’ – a brighter shade that fits nicely with our modern take.

A professional, informative style

The engineering industry is detail-oriented and is well-known for its technical jargon. We want to inform our clients and customers, but our old website was cramped with important information. Busy navigation bars also complicated the user experience.

We want to communicate our years of expertise and the variety of services we provide in a professional, straightforward manner. We asked, and blue bee delivered.

Our new website is succinct but informative, so our procurement teams know what they need. If you are visiting for the first time, the site is instructive and user-friendly. Our main navigation on the homepage is tidier as well. Pages divide into clear-cut sections, and our projects (once a gallery) now document the brief and outcome. This means you can now view our extensive portfolio in detail.

A new gallery of images

Our industry is a dynamic one. It is not always easy to communicate that, however. So blue bee proposed a photoshoot to show off what we do every day.

Whether it is welding or cutting, maintenance or installation – our photos highlight the absolute best of our work by our very own team. Speaking of welding, we are proud to say that our team are some of the best in this field. We think their skill is captured in the incredible images of them hard at work.

The photos also subtly incorporate the colour blue to maintain a consistent style across the website.

A personalised WordPress website design

To continue keeping our clients in the know blue bee has given us a bespoke WordPress website.

Flexible and accessible, and used by over forty per cent of websites, our personalised design means we can better manage our content behind the scenes.

What do you think? We are excited to launch our new site for our users, and we hope you like it too!

Call us today

Whatever your design, fabrication or installation needs, get in touch today.

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